Keep Calm and Carry On Page-A-Day® Calendar 2025

“Be hopeful. Be optimistic.”—John Lewis It’s a message we could all use more of today, that “you can do it” spirit of the iconic poster designed to keep Britons’ morale up through World War II. Here are hundreds of quotes and sayings to motivate, inspire, and power you through the year. Words of perseverance: Happiness is the child of sweat.—Lugbara proverb. Words of optimism and truth: “I’m in the process of dreaming new dreams.”—Tracee Ellis Ross. And words of quiet courage: “The way to do is to be.”—Lao-tzu. New plastic-free packaging!